Digital consumer behavior / Jagdish N. Sheth, Varsha Jain
| Main Author: | Sheth, jagdish N. |
|---|---|
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
New York : Routledge, 2026 |
| Subjects: |
Consumer behavior.
Digital marketing. |
| Tags: |
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| Physical Description: |
x, 245 p. : illus. ; 25 cm. |
|---|---|
| Bibliography: |
Includes bibliographical references and index. |
| ISBN: |
9781032573687 |